For any business, customers are everything. Without them, there is no business. Our marketing efforts focus on two primary goals:
Existing customers are often overlooked as a target for marketing, but in reality, they are your best asset. It's easier to get them in the door, and there are major benefits to catering to them. They may end up spending more WHILE raving to their friends and family about how great your business is.
There are many ways to bring new customers to your business. Are you making the most for your marketing dollar? We focus on measurable marketing strategies to give you answers to the questions: "How many potential customers am I reaching?" and "Is my message effective?"
Our process allows you to be as involved as you wish to be. You have the opportunity to utilize our tools to run the marketing yourself, or you can have our marketing department run the campaign from start to finish, and anything in between. However you go about it, our tools provide for you a way to measure the effectiveness of the campaign.
Our marketing tools are designed to work with each other to build an enhanced marketing strategy. While they are all effective individually, when you put multiple pieces together, they build something much bigger and stronger. You can look at a couple strategies here, or contact us here to have us put something together just for your specific situation.
Keeping up with current technology is important for any business. If you aren't utilizing the Web, you are missing out on some great opportunities. Our web services can help take your business to the next level, and can do so in a cost efficient manner. We offer full development and design services, and additionally domains, hosting, email campaigns and more, if you choose to do your own web marketing. Click here to find out more.
Get double the bang for your marketing buck! You can reward your loyal customers with something that promotes your business AND you can use these items to spread word about your business to everyone!
Sometimes called "portable billboards", gift cards spread word about your business, so you should make sure they reflect the quality of your company. In addition, they can help with cash flow and increase your company's revenue! Get more information here.
We can put your logo on pretty much anything, but don't worry, we have some suggestions if you need them. Promote your business with give-aways, or if you have something you just know your customers will love, you can sell your promo items to make money while getting your business out there! Get more information here.
A presence on the web is important now more than ever. Having a web site for your business gives you almost limitless potential to expand your customer base. Additionally, it is one of the easiest types of marketing to measure when compared to more traditional print marketing types. We can help you build an online experience to match your business. Contact us here to get started. For those who would like to do it themselves, we also offer WebSite Tonight® as our online site builder.
Email marketing campaigns are one of the best ways to spread your message to potential customers and existing customers alike. It is much cheaper than sending ads or newsletters through the mail, and they come with easy-to-use reports that tell you how many emails you sent, how many were opened, how many people responded and much more. You can do it yourself at our web store or have an account manager implement this marketing within a campaign by contacting us here.
Let us get your website up and running from start to finish. We'll work with you to get the look that you want, develop any extra features, like interactive forms or programs, then get everything uploaded to a your domain for you. Contact us to get your project started.
Our web store is where you will find any tool you will need to make a successful presence online today.
Click here to check it out.
Gift and loyalty cards have many benefits. Here are just a few:
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Customers are very likely to spend more than the exact value on the card, which means a bigger sale for you.
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Customers may lose the card or otherwise neglect spending the full value of the card, resulting in free money.
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Customers may regard the gift card as "found money" resulting in spending above their preset spending limit.
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Save sales by offering gift cards on returns and refunds to make sure the money stays with your business.
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Use them to help your cash flow. Every dollar you sell ahead of time is extra money in your pocket before your products or services are purchased.
Gift cards are a great way to help bring new customers to your doorstep. Offering gift cards in your store, and your current customers just may give them as their next gift, and that could mean a new customer for you. Advertise a gift card give-away, and watch the new customers roll in looking for money to your store. There are countless ways to use gift cards as a way to encourage new customers to give your business a try.
Build brand loyalty for your business by offering loyalty incentives to your current customers. Give away gift cards as a promotion to your current customers, or better yet use the built-in loyalty features to provide incentives for your customers to always keep your card in their wallet.
We provide all our gift and loyalty card programs through United Bank Card. Through extensive market research and intelligent business relationships, United Bank Card has managed to reduce the cost of this service to make it cost-effective for small retail and even start-up merchants. We offer both standardized and customized gift card packages. The cost of gift cards is so inexpensive that the decision to replace paper gift certificates is an easy one to make. United Bank Card is one of the leaders in gift card sales, support, and service in the country, and strives to sustain and further its success in this field. Contact us to find out more about how to get custom gift cards now.
Our marketing tools are designed to work with each other to build an enhanced marketing strategy. While they are all effective individually, when you put multiple pieces together, they build something much bigger and stronger. Below are a few examples of how to do this, but the best way to put together a strategy is letting our consultants build one specifically for your business. So Contact us today to get started.
The goal of this marketing strategy is to get new customers to into your store by giving them several incentives to do so. It begins with a web site, and if you already have one, an additional page or section to be added. Your web site will allow potential customers to sign up and opt in to receiving emails from you. Offer a free gift card to your store via weekly or monthly drawing. Additionally, you could offer a coupon via email just for signing up and confirming their email. The gift card will get them in the store spending money and potentially turn them into repeat customers, and the email campaign can be used to send out coupons, daily or weekly specials, or just general news about your business. Plus, customers are likely to stay on the mailing list in the hope of winning a gift card.
This combo takes advantage of your current customer base. Begin by setting up a loyalty card program. Require that they fill out a small sheet with their name, email, and any other info of interest. As a thank you for signing up, give them a promotional item with your logo on it(If you don't have a logo, we can help with that too). You can then use the email addresses to send out regular emails with coupons, newsletters, or even surveys about your business. You can also send out special emails just to loyalty card holders. The promotional items, depending on what they are, can also be sold for profit, all while spreading brand recognition for your business.
Many times, when you take advantage of more than one of our marketing services, we are able to offer discounts or incentives. Contact us to set up a consultation with one of our account managers to find out more.